A bad product with killer distribution will be successful.
Meanwhile, incredible products without it will fail.
Growth and distribution make or break products.
This is what this newsletter is about — growth & marketing tactics that worked:
Social
1 promo tweet, 1 million views
When sarcasm turns viral
Conversion
Airbnb's least-famous growth hack
SEO
My enemy is my friend
Free lists, free leads
Going after your main keyword
Sales
Advertising
Influencer marketing
Free lists, free leads
Praise-led marketing
Guerilla marketing
How Bumble turned campuses into free ads
Product
✌️
Paul
lepaulb.com